Nike’s controversial Dream Crazy ad, narrated by and starring former NFL quarterback Colin Kaepernick, won an Emmy Award for best commercial at the Creative Arts Emmy Awards on Sunday.
The commercial, which first aired in September, features Kaepernick waxing philosophical about the nature of sports, human achievement, and social justice.
The commercial climaxes with the former San Fra saying, “Believe in something even if it means sacrificing everything.” He concludes the commercial saying, “Don’t ask if your dreams are crazy. Ask if they’re crazy enough.”
Nike’s commercial was nominated alongside spots from Apple, Netflix, and Sandy Hook Promise.
‘Loyal soldier’: A day on the trail with JD Vance, Trump’s ‘human Swiss Army Knife’
Trump brags about secret weapon that was key to Maduro capture: ‘The discombobulator’
Trump cites armed suspect, lack of police support following fatal Border Patrol shooting in Minneapolis
Pritzker urges ‘unified response’ from Democrat, Republican governors after Border Patrol shoots armed man
Elizabeth Smart reveals her kidnapper tried to abduct her teen cousin as his ‘next wife’
Breaking: Armed Illegal Wanted for Assault Shot By Border Patrol in Minneapolis After Attacking Officer, Riots Follow
Chaos Erupts in Minneapolis as Leftists Riot in the Streets Over the Death of Armed Illegal Criminal Who Attacked Officer
Who the Anti-ICE Crowd Is Defending: ‘Monster’ Illegal Hit Third-Grade Girl with Baseball-Sized Stone
‘The View’ Co-Host Whines About Trump Showing Photos of Rapist, Murderer Illegals Because of Their Skin Color
Man shot and killed in incident involving federal immigration agents in Minneapolis
Millions go without power as Russia launches barrage at Ukraine during peace talks
Parents’ relentless hunt for missing daughter heats up as new tech breathes life into case
Pentagon Contractor Indicted for Leaking Classified Info to the Washington Post
Trump warns Canada of 100% tariffs if it becomes China’s ‘drop off port’ with new potential trade deal
Legal Analyst: There Are Still Several Ways Pam Bondi Can Charge Don Lemon for His Conduct
Dream Crazy was created by the agency Wieden+Kennedy, which says on its official site that the spot “focuses on a collection of stories that represent athletes who are household names and those who should be. The common denominator: All leverage the power of sport to move the world forward.”
Colin Kaepernick became infamous for kneeling during the National Anthem when he was the quarterback for the San Francisco 49ers.
His involvement with the Nike commercial caused a backlash when the spot first aired, with President Donald Trump questioning why Nike chose to spotlight the controversial athlete.
What was Nike thinking?
— Donald J. Trump (@realDonaldTrump) September 7, 2018
‘Loyal soldier’: A day on the trail with JD Vance, Trump’s ‘human Swiss Army Knife’
Trump brags about secret weapon that was key to Maduro capture: ‘The discombobulator’
Trump cites armed suspect, lack of police support following fatal Border Patrol shooting in Minneapolis
Pritzker urges ‘unified response’ from Democrat, Republican governors after Border Patrol shoots armed man
Elizabeth Smart reveals her kidnapper tried to abduct her teen cousin as his ‘next wife’
Breaking: Armed Illegal Wanted for Assault Shot By Border Patrol in Minneapolis After Attacking Officer, Riots Follow
Chaos Erupts in Minneapolis as Leftists Riot in the Streets Over the Death of Armed Illegal Criminal Who Attacked Officer
Who the Anti-ICE Crowd Is Defending: ‘Monster’ Illegal Hit Third-Grade Girl with Baseball-Sized Stone
‘The View’ Co-Host Whines About Trump Showing Photos of Rapist, Murderer Illegals Because of Their Skin Color
Man shot and killed in incident involving federal immigration agents in Minneapolis
Millions go without power as Russia launches barrage at Ukraine during peace talks
Parents’ relentless hunt for missing daughter heats up as new tech breathes life into case
Pentagon Contractor Indicted for Leaking Classified Info to the Washington Post
Trump warns Canada of 100% tariffs if it becomes China’s ‘drop off port’ with new potential trade deal
Legal Analyst: There Are Still Several Ways Pam Bondi Can Charge Don Lemon for His Conduct
Since leaving the NFL, Kaepernick has devoted himself to social justice activism.
He objected to Nike’s Betsy Ross flag-themed shoe in July, causing the sports apparel company to withdraw the shoe.
Story cited here.
