Nike’s controversial Dream Crazy ad, narrated by and starring former NFL quarterback Colin Kaepernick, won an Emmy Award for best commercial at the Creative Arts Emmy Awards on Sunday.
The commercial, which first aired in September, features Kaepernick waxing philosophical about the nature of sports, human achievement, and social justice.
The commercial climaxes with the former San Fra saying, “Believe in something even if it means sacrificing everything.” He concludes the commercial saying, “Don’t ask if your dreams are crazy. Ask if they’re crazy enough.”
Nike’s commercial was nominated alongside spots from Apple, Netflix, and Sandy Hook Promise.
Watchdog blasts BBC, CNN, NYT for applying ‘war crime’ label almost exclusively to US, Israel in Iran conflict
White House slams ‘trash reporting’ over claims ICE chief hospitalized for stress, yelled at by Trump admin
Breaking: Tiger Woods Involved in Rollover Crash in Florida
Rubio Accuses Zelenskyy of Telling a Significant Lie About US Security Guarantees: ‘He Knows That’s Not True’
Driver passed out as self-driving car kept moving—police find more than a medical emergency inside
Johnson accuses Democrats of taking government hostage over ‘crazy’ immigration agenda
Mamdani endorses planned NYC ‘No Kings’ rally, derides ICE as ‘rogue agency’
Secret Service Agent Shoots Himself While Working on Jill Biden’s Detail
Fox News True Crime Newsletter: ‘Lovers’ Lane’ breakthrough, Gilgo Beach suspect’s plea, Jimmy Gracey’s ruling
Mike Johnson splits from Thune with eight-week DHS funding bill
Hollywood Star Sounds Off About Celeb Politics: You Make ‘Half Your Audience Despise You’
Trump will ask Congress to pass additional farm relief amid Iran war price spikes
Judge freezes Trump admin move against AI firm, fueling battle over security authority
Greg Bovino is writing a book to ‘memorialize’ the Border Patrol officers on the front lines of Trump’s deportation operation
‘Ship has sailed’: This is what Dems won’t get in DHS deal after shunning GOP
Dream Crazy was created by the agency Wieden+Kennedy, which says on its official site that the spot “focuses on a collection of stories that represent athletes who are household names and those who should be. The common denominator: All leverage the power of sport to move the world forward.”
Colin Kaepernick became infamous for kneeling during the National Anthem when he was the quarterback for the San Francisco 49ers.
His involvement with the Nike commercial caused a backlash when the spot first aired, with President Donald Trump questioning why Nike chose to spotlight the controversial athlete.
What was Nike thinking?
— Donald J. Trump (@realDonaldTrump) September 7, 2018
Watchdog blasts BBC, CNN, NYT for applying ‘war crime’ label almost exclusively to US, Israel in Iran conflict
White House slams ‘trash reporting’ over claims ICE chief hospitalized for stress, yelled at by Trump admin
Breaking: Tiger Woods Involved in Rollover Crash in Florida
Rubio Accuses Zelenskyy of Telling a Significant Lie About US Security Guarantees: ‘He Knows That’s Not True’
Driver passed out as self-driving car kept moving—police find more than a medical emergency inside
Johnson accuses Democrats of taking government hostage over ‘crazy’ immigration agenda
Mamdani endorses planned NYC ‘No Kings’ rally, derides ICE as ‘rogue agency’
Secret Service Agent Shoots Himself While Working on Jill Biden’s Detail
Fox News True Crime Newsletter: ‘Lovers’ Lane’ breakthrough, Gilgo Beach suspect’s plea, Jimmy Gracey’s ruling
Mike Johnson splits from Thune with eight-week DHS funding bill
Hollywood Star Sounds Off About Celeb Politics: You Make ‘Half Your Audience Despise You’
Trump will ask Congress to pass additional farm relief amid Iran war price spikes
Judge freezes Trump admin move against AI firm, fueling battle over security authority
Greg Bovino is writing a book to ‘memorialize’ the Border Patrol officers on the front lines of Trump’s deportation operation
‘Ship has sailed’: This is what Dems won’t get in DHS deal after shunning GOP
Since leaving the NFL, Kaepernick has devoted himself to social justice activism.
He objected to Nike’s Betsy Ross flag-themed shoe in July, causing the sports apparel company to withdraw the shoe.
Story cited here.
