Nike’s controversial Dream Crazy ad, narrated by and starring former NFL quarterback Colin Kaepernick, won an Emmy Award for best commercial at the Creative Arts Emmy Awards on Sunday.
The commercial, which first aired in September, features Kaepernick waxing philosophical about the nature of sports, human achievement, and social justice.
The commercial climaxes with the former San Fra saying, “Believe in something even if it means sacrificing everything.” He concludes the commercial saying, “Don’t ask if your dreams are crazy. Ask if they’re crazy enough.”
Nike’s commercial was nominated alongside spots from Apple, Netflix, and Sandy Hook Promise.
Reporter’s Notebook: GOP bets on fraud crackdown as economic woes surge ahead of midterms
California election limbo fueled by 4 pressure points dragging out vote count, expert says
America at 250: The American Dream Still Begins With Marriage
The People Connected to the New UFO Reveals Give Good Reason for Skepticism
Schumer rips Senate Republicans for passing billions in ICE and Border Patrol funding in late-night vote
Democrat Abdul el Sayed clinches UAW support over primary rivals for Michigan Senate
Bessent flips script on shouting Democrat: ‘No wonder people are leaving’ his blue state
Dems Despise Normal, Masculine Men, Which is Why They Elevate People Like Tim Walz and Graham Platner
Watch: The Moment Unhinged Rep. Green Repeatedly Yells ‘Shut up!’ at Sec. Mullin in Middle of Hearing
Cops arrest 14-year-old accused of gunning down business school graduate on way to ballgame
Breaking: New Hiring Twice as High as Economists Expected in Gangbusters Jobs Report
2 States Aren’t Just Defying ‘Pride Month,’ They’re Replacing Pagan Celebration With ‘Nuclear Family Month’
Kennedy Center still committed to recognizing Trump while adhering to order to remove his name
The Octagon on the South Lawn: Trump’s UFC Freedom 250 White House extravaganza
Democrat bankrolling Graham Platner’s campaign ripped for downplaying abuse allegations and more top headlines
Dream Crazy was created by the agency Wieden+Kennedy, which says on its official site that the spot “focuses on a collection of stories that represent athletes who are household names and those who should be. The common denominator: All leverage the power of sport to move the world forward.”
Colin Kaepernick became infamous for kneeling during the National Anthem when he was the quarterback for the San Francisco 49ers.
His involvement with the Nike commercial caused a backlash when the spot first aired, with President Donald Trump questioning why Nike chose to spotlight the controversial athlete.
What was Nike thinking?
— Donald J. Trump (@realDonaldTrump) September 7, 2018
Reporter’s Notebook: GOP bets on fraud crackdown as economic woes surge ahead of midterms
California election limbo fueled by 4 pressure points dragging out vote count, expert says
America at 250: The American Dream Still Begins With Marriage
The People Connected to the New UFO Reveals Give Good Reason for Skepticism
Schumer rips Senate Republicans for passing billions in ICE and Border Patrol funding in late-night vote
Democrat Abdul el Sayed clinches UAW support over primary rivals for Michigan Senate
Bessent flips script on shouting Democrat: ‘No wonder people are leaving’ his blue state
Dems Despise Normal, Masculine Men, Which is Why They Elevate People Like Tim Walz and Graham Platner
Watch: The Moment Unhinged Rep. Green Repeatedly Yells ‘Shut up!’ at Sec. Mullin in Middle of Hearing
Cops arrest 14-year-old accused of gunning down business school graduate on way to ballgame
Breaking: New Hiring Twice as High as Economists Expected in Gangbusters Jobs Report
2 States Aren’t Just Defying ‘Pride Month,’ They’re Replacing Pagan Celebration With ‘Nuclear Family Month’
Kennedy Center still committed to recognizing Trump while adhering to order to remove his name
The Octagon on the South Lawn: Trump’s UFC Freedom 250 White House extravaganza
Democrat bankrolling Graham Platner’s campaign ripped for downplaying abuse allegations and more top headlines
Since leaving the NFL, Kaepernick has devoted himself to social justice activism.
He objected to Nike’s Betsy Ross flag-themed shoe in July, causing the sports apparel company to withdraw the shoe.
Story cited here.
