Nike’s controversial Dream Crazy ad, narrated by and starring former NFL quarterback Colin Kaepernick, won an Emmy Award for best commercial at the Creative Arts Emmy Awards on Sunday.
The commercial, which first aired in September, features Kaepernick waxing philosophical about the nature of sports, human achievement, and social justice.
The commercial climaxes with the former San Fra saying, “Believe in something even if it means sacrificing everything.” He concludes the commercial saying, “Don’t ask if your dreams are crazy. Ask if they’re crazy enough.”
Nike’s commercial was nominated alongside spots from Apple, Netflix, and Sandy Hook Promise.
Move to oust Nancy Guthrie sheriff fails as Pima County supervisors refer perjury allegations to AG
Marco Rubio spotted in Nike tracksuit aboard Air Force One during trip to China, igniting memes online
Rubio wears Nike tracksuit aboard Air Force One in parody of Maduro capture
High school student with history of anger issues charged with murder of homeless woman in Las Vegas
Nebraska’s Pillen wins Republican renomination in bid for second term as governor
Lawsuit: ChatGPT Told Florida State Shooter that Killing Children Would Get Him ‘More Attention’ Than Targeting Adults
House GOP launches new task force, probes alleged Medicaid fraud in Ohio
Republican Ricketts wins GOP primary in Nebraska, advances to key Senate showdown
Poll: Rubio Opens Up Double-Digit Lead on Vance, AOC Leads 2028 Democratic Field
BREAKING: All Tenn. Dem Reps Have Been Removed from Every House Committee Possible as Punishment for Redistricting Chaos
Fake Black Woman Rachel Dolezal Resurfaces After Decade, Has Entered Digital Version of World’s Oldest Profession
Judge keeps block on Trump administration effort to deport Kilmar Abrego Garcia to Liberia
Canadian Liberal Who Championed Mass Migration Questions Election Results After Losing Race to Immigrant
Democrat lawmaker calls Clarence Thomas an ‘Uncle Tom’ and ‘lynchman’ after Supreme Court redistricting ruling
GOP heartburn forces messaging pivot from ‘ballroom’ for Trump security money
Dream Crazy was created by the agency Wieden+Kennedy, which says on its official site that the spot “focuses on a collection of stories that represent athletes who are household names and those who should be. The common denominator: All leverage the power of sport to move the world forward.”
Colin Kaepernick became infamous for kneeling during the National Anthem when he was the quarterback for the San Francisco 49ers.
His involvement with the Nike commercial caused a backlash when the spot first aired, with President Donald Trump questioning why Nike chose to spotlight the controversial athlete.
What was Nike thinking?
— Donald J. Trump (@realDonaldTrump) September 7, 2018
Move to oust Nancy Guthrie sheriff fails as Pima County supervisors refer perjury allegations to AG
Marco Rubio spotted in Nike tracksuit aboard Air Force One during trip to China, igniting memes online
Rubio wears Nike tracksuit aboard Air Force One in parody of Maduro capture
High school student with history of anger issues charged with murder of homeless woman in Las Vegas
Nebraska’s Pillen wins Republican renomination in bid for second term as governor
Lawsuit: ChatGPT Told Florida State Shooter that Killing Children Would Get Him ‘More Attention’ Than Targeting Adults
House GOP launches new task force, probes alleged Medicaid fraud in Ohio
Republican Ricketts wins GOP primary in Nebraska, advances to key Senate showdown
Poll: Rubio Opens Up Double-Digit Lead on Vance, AOC Leads 2028 Democratic Field
BREAKING: All Tenn. Dem Reps Have Been Removed from Every House Committee Possible as Punishment for Redistricting Chaos
Fake Black Woman Rachel Dolezal Resurfaces After Decade, Has Entered Digital Version of World’s Oldest Profession
Judge keeps block on Trump administration effort to deport Kilmar Abrego Garcia to Liberia
Canadian Liberal Who Championed Mass Migration Questions Election Results After Losing Race to Immigrant
Democrat lawmaker calls Clarence Thomas an ‘Uncle Tom’ and ‘lynchman’ after Supreme Court redistricting ruling
GOP heartburn forces messaging pivot from ‘ballroom’ for Trump security money
Since leaving the NFL, Kaepernick has devoted himself to social justice activism.
He objected to Nike’s Betsy Ross flag-themed shoe in July, causing the sports apparel company to withdraw the shoe.
Story cited here.
