Nike’s controversial Dream Crazy ad, narrated by and starring former NFL quarterback Colin Kaepernick, won an Emmy Award for best commercial at the Creative Arts Emmy Awards on Sunday.
The commercial, which first aired in September, features Kaepernick waxing philosophical about the nature of sports, human achievement, and social justice.
The commercial climaxes with the former San Fra saying, “Believe in something even if it means sacrificing everything.” He concludes the commercial saying, “Don’t ask if your dreams are crazy. Ask if they’re crazy enough.”
Nike’s commercial was nominated alongside spots from Apple, Netflix, and Sandy Hook Promise.
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Dream Crazy was created by the agency Wieden+Kennedy, which says on its official site that the spot “focuses on a collection of stories that represent athletes who are household names and those who should be. The common denominator: All leverage the power of sport to move the world forward.”
Colin Kaepernick became infamous for kneeling during the National Anthem when he was the quarterback for the San Francisco 49ers.
His involvement with the Nike commercial caused a backlash when the spot first aired, with President Donald Trump questioning why Nike chose to spotlight the controversial athlete.
What was Nike thinking?
— Donald J. Trump (@realDonaldTrump) September 7, 2018
House narrowly backs allowing troops, Pentagon workers to carry personal guns on military bases
Progressive wave crashes in Sun Belt battleground as moderate holds his seat
House GOP votes to punt government shutdown battle to after November midterms
Woman’s remains identified by DNA in Virginia, exposing second alleged murder linked to same 4 suspects
Mamdani goes back on campaign promise, says NYC can’t arrest Netanyahu
Watch: Leftist Witness Confused by Jasmine Crockett’s Wild ‘Racism’ Claim About the World Cup Final
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Watch: Dog Moves Like Lightning to Protect Her Boy from Charging Black Bear and Gets the Job Done
David Hogg Rips DNC’s Campaign Arm as ‘Evil’ and Says Top Party Fundraisers ‘Pick Terrible Candidates’
Slack messages released by Rand Paul appear to show authors of key COVID-19 origin paper held private doubts
WATCH: Smithsonian director pressed on woke exhibits: ‘Is Mickey Mouse racist?’
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Since leaving the NFL, Kaepernick has devoted himself to social justice activism.
He objected to Nike’s Betsy Ross flag-themed shoe in July, causing the sports apparel company to withdraw the shoe.
Story cited here.
