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Struggling JCPenny Spends $1 Billion in Last-Ditch Effort to Stay in Business

JCPenney has unveiled a grand plan to stay afloat in a constantly-evolving retail market that has in recent years put brick-and-mortar companies out of business on the brink or out of business. As Americans’ spending trends have adjusted to the convenience of online shopping, the country’s once-strong department stores have...

JCPenney has unveiled a grand plan to stay afloat in a constantly-evolving retail market that has in recent years put brick-and-mortar companies out of business on the brink or out of business. As Americans’ spending trends have adjusted to the convenience of online shopping, the country’s once-strong department stores have…

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