The fallout from Bud Light’s misbegotten marketing campaign continues. Putting the face of transgender activist Dylan Mulvaney on a can of Bud Light as a public relations stunt caused an immense backlash. It turns out that partnering with a divisive social media influencer is not a way to increase sales....
The fallout from Bud Light’s misbegotten marketing campaign continues. Putting the face of transgender activist Dylan Mulvaney on a can of Bud Light as a public relations stunt caused an immense backlash. It turns out that partnering with a divisive social media influencer is not a way to increase sales….