People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
Teen Carly Gregg Melts Down, Gets Slapped With Life in Prison After Killing Mom in Chilling Murder
John Fetterman sounds alarm in Pennsylvania: ‘Trump is going to be strong’
Biden-Harris Campaign Failed to Inform Law Enforcement After Receiving Hacked Trump Campaign Material
Republicans demand weekly updates on election meddling after bomb threat ‘hoaxes’ in Springfield, Ohio
Watch: Kamala’s Husband Blames Biden, Says She Bears No Responsibility for Joe’s Failures in Major Betrayal
Fox News Politics: An Empire State ‘Power Grab’
‘Selfless’ Deputy Jumps Through Window to Halt Runaway Truck After Driver Becomes Incapacitated
Teamsters president faces internal revolt over Harris endorsement snub
Election board in crucial swing state issues controversial ruling requiring hand counting of ballots
Democrats paint Larry Hogan as a phony Trump critic in latest rebrand
After repeated promises from Biden administration that a cease-fire is close, war in Middle East is escalating
Kentucky sheriff charged with fatally shooting judge deposed in rape-related case days earlier
Harris affirms she has children after Huckabee Sanders ‘humble’ quip
Israel Deals Hezbollah Another Devastating Blow, Kills Leader in Targeted Strike
Georgia election board approves rule to hand-count ballots night of election
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
Teen Carly Gregg Melts Down, Gets Slapped With Life in Prison After Killing Mom in Chilling Murder
John Fetterman sounds alarm in Pennsylvania: ‘Trump is going to be strong’
Biden-Harris Campaign Failed to Inform Law Enforcement After Receiving Hacked Trump Campaign Material
Republicans demand weekly updates on election meddling after bomb threat ‘hoaxes’ in Springfield, Ohio
Watch: Kamala’s Husband Blames Biden, Says She Bears No Responsibility for Joe’s Failures in Major Betrayal
Fox News Politics: An Empire State ‘Power Grab’
‘Selfless’ Deputy Jumps Through Window to Halt Runaway Truck After Driver Becomes Incapacitated
Teamsters president faces internal revolt over Harris endorsement snub
Election board in crucial swing state issues controversial ruling requiring hand counting of ballots
Democrats paint Larry Hogan as a phony Trump critic in latest rebrand
After repeated promises from Biden administration that a cease-fire is close, war in Middle East is escalating
Kentucky sheriff charged with fatally shooting judge deposed in rape-related case days earlier
Harris affirms she has children after Huckabee Sanders ‘humble’ quip
Israel Deals Hezbollah Another Devastating Blow, Kills Leader in Targeted Strike
Georgia election board approves rule to hand-count ballots night of election
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
