People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
Dem Hecklers Scream ‘Traitor’ at Hakeem Jeffries for Not Impeaching Trump Fast Enough as He Gears Up to Become House Speaker
Johnny Depp Defeats Cancel Culture as ‘Ebenezer’ Storms to Number 1 in Triumphant Box Office Return
FN4220H8 title
FN4220H7 title
Investors push for Jensen Huang to be reinstated as Nvidia CEO after affair with suspected spy
Minneapolis ‘Clan Violence’ Targets Scholar Who Exposed Ilhan Omar’s Father as Colonel in Bloody Regime, Forces Him to Cancel Visit: Report
Mamdani Vowed for Accountability in Catastrophic Building Collapse That Killed 8 – New Report Points the Finger at His Own Admin
Justice Alito warns America must preserve 3 core principles regardless of country’s ‘atmosphere’
White House lawyer’s hardball warning to Dems has legal experts on both sides questioning one key threat
Dems seize on midterm rout to demand ICE reform but polls reveal a twist in who prioritized immigration
Democrats eye killing Senate filibuster as lawmaker warns move could be a ‘double-edged sword’
Dems descend on Denver to size up 2028. We asked who wants in the race
Dems’ California redistricting mastermind flips script after helping party win 5 GOP seats: ‘Kill’
Woke Formula One Driver Visits, Condemns Wall Imprisoning Palestinians – Clearly Has No Idea Egypt Actually Built It
The Genius Voting System We Could Use That Rewards Working, Military Service, and Age – Penalizes Taking Welfare, Being Criminal
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
Dem Hecklers Scream ‘Traitor’ at Hakeem Jeffries for Not Impeaching Trump Fast Enough as He Gears Up to Become House Speaker
Johnny Depp Defeats Cancel Culture as ‘Ebenezer’ Storms to Number 1 in Triumphant Box Office Return
FN4220H8 title
FN4220H7 title
Investors push for Jensen Huang to be reinstated as Nvidia CEO after affair with suspected spy
Minneapolis ‘Clan Violence’ Targets Scholar Who Exposed Ilhan Omar’s Father as Colonel in Bloody Regime, Forces Him to Cancel Visit: Report
Mamdani Vowed for Accountability in Catastrophic Building Collapse That Killed 8 – New Report Points the Finger at His Own Admin
Justice Alito warns America must preserve 3 core principles regardless of country’s ‘atmosphere’
White House lawyer’s hardball warning to Dems has legal experts on both sides questioning one key threat
Dems seize on midterm rout to demand ICE reform but polls reveal a twist in who prioritized immigration
Democrats eye killing Senate filibuster as lawmaker warns move could be a ‘double-edged sword’
Dems descend on Denver to size up 2028. We asked who wants in the race
Dems’ California redistricting mastermind flips script after helping party win 5 GOP seats: ‘Kill’
Woke Formula One Driver Visits, Condemns Wall Imprisoning Palestinians – Clearly Has No Idea Egypt Actually Built It
The Genius Voting System We Could Use That Rewards Working, Military Service, and Age – Penalizes Taking Welfare, Being Criminal
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
