People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
Gorsuch highlights staggering decline in civic literacy that prompted him to author new book
Top Spanberger ally targeted in FBI corruption probe has long history of controversy
Watch: Tom Homan Ruins Kathy Hochul’s Night With Unexpected Update on Trump Policy on Live TV
Border Patrol Raids Disney Cruise Ship, Finds Every Parent’s Nightmare Lurking on Board – This Is What Dems Want Defunded
Americans keep moving to Texas and Florida — but one other red state is growing even faster
China orders firms to ignore US Iran sanctions, daring US to enforce crackdown
Mamdani Berates Billionaire Outside His Residence Near UnitedHealthcare CEO Assassination Site
Minnesota off-loads fraud cases onto federal investigators due to overwhelming backlog
Oregon burglary suspect nabbed after crashing SUV during police chase: video
Rudy Giuliani out of ICU, continuing to recover in hospital: ‘He’s winning this fight’
DHS urges Wisconsin ‘sanctuary’ county to keep illegal immigrant accused in elderly sexual assaults jailed
Judge denies Fulton County bid to retrieve 2020 ballots seized by FBI
Backlash erupts over viral video of CAIR leader as Newsom funding draws scrutiny
Kentucky man enters insanity plea after admitting to beating his grandmother to death in recorded attack
California immigration judge sues DOJ, alleging she was fired for being a registered Democrat, a woman over 40
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
Gorsuch highlights staggering decline in civic literacy that prompted him to author new book
Top Spanberger ally targeted in FBI corruption probe has long history of controversy
Watch: Tom Homan Ruins Kathy Hochul’s Night With Unexpected Update on Trump Policy on Live TV
Border Patrol Raids Disney Cruise Ship, Finds Every Parent’s Nightmare Lurking on Board – This Is What Dems Want Defunded
Americans keep moving to Texas and Florida — but one other red state is growing even faster
China orders firms to ignore US Iran sanctions, daring US to enforce crackdown
Mamdani Berates Billionaire Outside His Residence Near UnitedHealthcare CEO Assassination Site
Minnesota off-loads fraud cases onto federal investigators due to overwhelming backlog
Oregon burglary suspect nabbed after crashing SUV during police chase: video
Rudy Giuliani out of ICU, continuing to recover in hospital: ‘He’s winning this fight’
DHS urges Wisconsin ‘sanctuary’ county to keep illegal immigrant accused in elderly sexual assaults jailed
Judge denies Fulton County bid to retrieve 2020 ballots seized by FBI
Backlash erupts over viral video of CAIR leader as Newsom funding draws scrutiny
Kentucky man enters insanity plea after admitting to beating his grandmother to death in recorded attack
California immigration judge sues DOJ, alleging she was fired for being a registered Democrat, a woman over 40
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
