People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
STATE OF PLAY: Highly watched Hong race remains too close to call as progressives notch key primary wins
Ilhan Omar on track for fifth term as Minnesota voters maintain far-left streak
Schumer dealt another blow as progressive insurgency scores win in key Senate battle
Trump-backed Mike Lindell falls to Lisa Demuth in Minnesota governor primary
Minnesota House speaker Lisa Demuth wins GOP gubernatorial primary to replace Tim Walz in November
4-year-old dies after suffering electrical shock from clothes dryer inside Kansas home
Trump’s ‘firewall’ against socialism in battleground state punches ticket to election
Pure Evil: 3 Charged in Water, Burning Torture and Murder of Boy, 7 – Multiple Suspects Are Trans
Watch: Rules Confusion Leads to 16-Minute Delay in MLB Game as Red Sox Accidentally Score a Run
Fauci’s Pardon Neutralized? Florida Issues Subpoena, Begins Investigation Into Self-Dealing, Which Fauci’s Pardon Does Not Cover
Watch: Virginia Gov. Abigail Spanberger Drowned Out by Boos and Jeers When She Tries to Speak at Rural Event
Trump looms over blue state primary as progressive gov faces far-left challenge
Darline Graham Nordone, Ralph Norman advance to runoff in Senate race to replace Lindsey Graham
Sharia Senator: In 2009, Abdul El-Sayed Declared He Will Follow Sharia in ‘Everything’ He Does Until the Day He Dies
Some Fans Stunned Upon Arriving at Their Seats at Brand New Taxpayer-Funded NFL Stadium
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
STATE OF PLAY: Highly watched Hong race remains too close to call as progressives notch key primary wins
Ilhan Omar on track for fifth term as Minnesota voters maintain far-left streak
Schumer dealt another blow as progressive insurgency scores win in key Senate battle
Trump-backed Mike Lindell falls to Lisa Demuth in Minnesota governor primary
Minnesota House speaker Lisa Demuth wins GOP gubernatorial primary to replace Tim Walz in November
4-year-old dies after suffering electrical shock from clothes dryer inside Kansas home
Trump’s ‘firewall’ against socialism in battleground state punches ticket to election
Pure Evil: 3 Charged in Water, Burning Torture and Murder of Boy, 7 – Multiple Suspects Are Trans
Watch: Rules Confusion Leads to 16-Minute Delay in MLB Game as Red Sox Accidentally Score a Run
Fauci’s Pardon Neutralized? Florida Issues Subpoena, Begins Investigation Into Self-Dealing, Which Fauci’s Pardon Does Not Cover
Watch: Virginia Gov. Abigail Spanberger Drowned Out by Boos and Jeers When She Tries to Speak at Rural Event
Trump looms over blue state primary as progressive gov faces far-left challenge
Darline Graham Nordone, Ralph Norman advance to runoff in Senate race to replace Lindsey Graham
Sharia Senator: In 2009, Abdul El-Sayed Declared He Will Follow Sharia in ‘Everything’ He Does Until the Day He Dies
Some Fans Stunned Upon Arriving at Their Seats at Brand New Taxpayer-Funded NFL Stadium
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
