People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
Breaking: 3 Children, 1 Adult Killed in Elementary School Shooting
Marjorie Taylor Greene Lashes Out at Trump, Defends Ilhan Omar, Whom She Tried to Censure
Alleged leftist militants charged with gun crime just before Trump stopped enforcement
Michigan GOP gubernatorial candidate John James skips Vance rally, citing debate prep
Hollywood Mega Producer Admits to Joe Rogan That Once Societies Abandon God, They Turn To Tyranny
Active shooter report at Oregon elementary school draws large police response
‘One of a Kind’ Pastor Serving in Trump Administration Dies at Age 47
Ilhan Omar’s husband snaps over rumors she fled US after federal immigration fraud raid
Horse farm owner gets life in prison for boyfriend’s murder after claiming self-defense
Fort Hood survivors praise Trump for scrapping Hasan execution livestream: ‘We’re not barbaric’
British defense secretary to ask Hegseth about Starshield outage as UK tries to ‘bridge’ US and Ukraine ‘back together’
Trump links Michigan Senate candidate Abdul El-Sayed to Muslim Brotherhood: ‘He’s a con man’
America’s next war could reach US soil, top Army general warns
WH Investigating Ex-Kennedy Center Head Over Reportedly Missing $5.6 Million Donation – Had Previously Fired Western Journal Founder Over His Faith
DOJ case attacks mass murder fandom culture behind Canadian school shooting
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
Breaking: 3 Children, 1 Adult Killed in Elementary School Shooting
Marjorie Taylor Greene Lashes Out at Trump, Defends Ilhan Omar, Whom She Tried to Censure
Alleged leftist militants charged with gun crime just before Trump stopped enforcement
Michigan GOP gubernatorial candidate John James skips Vance rally, citing debate prep
Hollywood Mega Producer Admits to Joe Rogan That Once Societies Abandon God, They Turn To Tyranny
Active shooter report at Oregon elementary school draws large police response
‘One of a Kind’ Pastor Serving in Trump Administration Dies at Age 47
Ilhan Omar’s husband snaps over rumors she fled US after federal immigration fraud raid
Horse farm owner gets life in prison for boyfriend’s murder after claiming self-defense
Fort Hood survivors praise Trump for scrapping Hasan execution livestream: ‘We’re not barbaric’
British defense secretary to ask Hegseth about Starshield outage as UK tries to ‘bridge’ US and Ukraine ‘back together’
Trump links Michigan Senate candidate Abdul El-Sayed to Muslim Brotherhood: ‘He’s a con man’
America’s next war could reach US soil, top Army general warns
WH Investigating Ex-Kennedy Center Head Over Reportedly Missing $5.6 Million Donation – Had Previously Fired Western Journal Founder Over His Faith
DOJ case attacks mass murder fandom culture behind Canadian school shooting
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
