People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
Rep Ro Khanna demands prosecution of ICE agent in Minneapolis fatal shooting
Jack Smith to testify next week at a public House Judiciary Committee hearing
Trump imposes 25% tariff on any country doing business with Iran
‘Disturbance’ at Georgia Prison Leaves 3 Inmates Dead, a Dozen More Injured
Trump rips congestion pricing, calls for immediate end: ‘A disaster for New York’
Minnesota sues Trump admin over sweeping immigration raids in Twin Cities
Data Is In: Homes Becoming More Affordable as Trump Admin Removes Illegal Aliens
Tyler Robinson prosecutors say Charlie Kirk shooting texts show confusion, not bias, to rebut conflict claim
Senate advances $174B package as Minnesota ICE shooting fuels DHS funding fight
Man Arrested After Attack on School Bus Seriously Injures 8-Year-Old Girl
Iran’s crown prince calls for renewed nationwide protests despite killings: ‘This is a war’
Brooks Koepka Returns to PGA Tour, Opening the Door for Other LIV Stars – But There’s an $85 Million Catch
Fox News Politics Newsletter: Trump declares himself Venezuela’s ‘acting president’
Trump announces ‘final’ 25% tariff on countries doing business with Iran regime
Former Navy SEAL convicted for trying to harm police with explosives during California ‘No Kings’ protests
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
Rep Ro Khanna demands prosecution of ICE agent in Minneapolis fatal shooting
Jack Smith to testify next week at a public House Judiciary Committee hearing
Trump imposes 25% tariff on any country doing business with Iran
‘Disturbance’ at Georgia Prison Leaves 3 Inmates Dead, a Dozen More Injured
Trump rips congestion pricing, calls for immediate end: ‘A disaster for New York’
Minnesota sues Trump admin over sweeping immigration raids in Twin Cities
Data Is In: Homes Becoming More Affordable as Trump Admin Removes Illegal Aliens
Tyler Robinson prosecutors say Charlie Kirk shooting texts show confusion, not bias, to rebut conflict claim
Senate advances $174B package as Minnesota ICE shooting fuels DHS funding fight
Man Arrested After Attack on School Bus Seriously Injures 8-Year-Old Girl
Iran’s crown prince calls for renewed nationwide protests despite killings: ‘This is a war’
Brooks Koepka Returns to PGA Tour, Opening the Door for Other LIV Stars – But There’s an $85 Million Catch
Fox News Politics Newsletter: Trump declares himself Venezuela’s ‘acting president’
Trump announces ‘final’ 25% tariff on countries doing business with Iran regime
Former Navy SEAL convicted for trying to harm police with explosives during California ‘No Kings’ protests
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
