People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
Blistering report exposes how national K-12 group’s DEI agenda is trickling down to local schools
Democrats ‘selling their soul’ to embrace Platner are in for rude awakening with Maine voters: GOP lawmaker
Can congressional Democrats co-opt MAHA from the MAGA-verse?
Democrats lash out at Bidens as former first lady relitigates the past: ‘They suck’
With tough midterm elections looming, Trump 2028 GOP revenge list grows
12-year-old boy dies after raft capsizes during school trip in Pennsylvania
BREAKING VIDEO: Blue Origin Rocket Suffers Massive Explosion After Catastrophic Failure at Cape Canaveral
RNC and NRCC file lawsuit defending Missouri’s new congressional map against Democratic challenges
Trump administration cracks down on Brazil’s biggest drug gangs with ‘global terror’ designation
Court Docs Say Ex-CIA Official Got Tens of Millions in Gold Bars from Agency Just by Asking – Then It Gets Even Weirder
Anti-ICE agitators clash with federal agents outside New Jersey detention center as tensions escalate
Hawaii police arrest ‘armed and extremely dangerous’ man suspected in three killings on the Big Island
Bessent Sets CNN’s Kaitlan Collins Straight on Status of a Trump $250 Bill
Kash Patel reveals FBI’s top security concerns ahead of World Cup
Anna Kepner’s suspected cruise ship killer carried out ‘barbaric, intentional, thoughtful act’: prosecutors
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
Blistering report exposes how national K-12 group’s DEI agenda is trickling down to local schools
Democrats ‘selling their soul’ to embrace Platner are in for rude awakening with Maine voters: GOP lawmaker
Can congressional Democrats co-opt MAHA from the MAGA-verse?
Democrats lash out at Bidens as former first lady relitigates the past: ‘They suck’
With tough midterm elections looming, Trump 2028 GOP revenge list grows
12-year-old boy dies after raft capsizes during school trip in Pennsylvania
BREAKING VIDEO: Blue Origin Rocket Suffers Massive Explosion After Catastrophic Failure at Cape Canaveral
RNC and NRCC file lawsuit defending Missouri’s new congressional map against Democratic challenges
Trump administration cracks down on Brazil’s biggest drug gangs with ‘global terror’ designation
Court Docs Say Ex-CIA Official Got Tens of Millions in Gold Bars from Agency Just by Asking – Then It Gets Even Weirder
Anti-ICE agitators clash with federal agents outside New Jersey detention center as tensions escalate
Hawaii police arrest ‘armed and extremely dangerous’ man suspected in three killings on the Big Island
Bessent Sets CNN’s Kaitlan Collins Straight on Status of a Trump $250 Bill
Kash Patel reveals FBI’s top security concerns ahead of World Cup
Anna Kepner’s suspected cruise ship killer carried out ‘barbaric, intentional, thoughtful act’: prosecutors
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
