People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
Newly Released FBI Records Show Would-Be Trump Assassin Thomas Crooks Had Biden Material on His Device
Breaking: FAA Issues Ground Stop at All Airports ‘Due to Extraordinary Circumstance’
Push for new Democratic leadership overshadows celebrations at Denver confab
Tanker slams into docked New Orleans river cruiser carrying 129 passengers, sparking rescue
Rep Lauren Boebert projected to lose House seat in another Democratic flip
Former CIA Director John Brennan’s son arrested after FBI uncovers dozens of alleged child porn images
Chris Van Hollen rules out 2028 run to focus on ousting Chuck Schumer as Senate leader
Animal rights activist attacks NYC horse carriage driver with skateboard during tirade, union says
Mossad Director Meets with US Officials in DC as Trump Resists Netanyahu’s Calls to Reignite Iran War: Report
‘Traitor!’: Jeffries gets rude awakening at Democratic convention as heckler erupts
Justice Samuel Alito Warns Congressional Democrats Have the Ability to ‘Turn Off the Lights’ for the Supreme Court
Schumer’s former ally mounts leadership challenge as Democrats face rare internal power struggle
Undercover Israeli agents will testify in Louisiana against alleged Oct. 7 terrorist: Judge
Alaska is still counting votes more than a week after Election Day: What to know
Trump’s spy chiefs put Republican leaders on the clock over ‘huge priority’ as power shift looms over Congress
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
Newly Released FBI Records Show Would-Be Trump Assassin Thomas Crooks Had Biden Material on His Device
Breaking: FAA Issues Ground Stop at All Airports ‘Due to Extraordinary Circumstance’
Push for new Democratic leadership overshadows celebrations at Denver confab
Tanker slams into docked New Orleans river cruiser carrying 129 passengers, sparking rescue
Rep Lauren Boebert projected to lose House seat in another Democratic flip
Former CIA Director John Brennan’s son arrested after FBI uncovers dozens of alleged child porn images
Chris Van Hollen rules out 2028 run to focus on ousting Chuck Schumer as Senate leader
Animal rights activist attacks NYC horse carriage driver with skateboard during tirade, union says
Mossad Director Meets with US Officials in DC as Trump Resists Netanyahu’s Calls to Reignite Iran War: Report
‘Traitor!’: Jeffries gets rude awakening at Democratic convention as heckler erupts
Justice Samuel Alito Warns Congressional Democrats Have the Ability to ‘Turn Off the Lights’ for the Supreme Court
Schumer’s former ally mounts leadership challenge as Democrats face rare internal power struggle
Undercover Israeli agents will testify in Louisiana against alleged Oct. 7 terrorist: Judge
Alaska is still counting votes more than a week after Election Day: What to know
Trump’s spy chiefs put Republican leaders on the clock over ‘huge priority’ as power shift looms over Congress
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
