People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
Viewers Beg for Cancellation of MTV Video Music Awards After Chaos, Incompetence, and Gross Madonna Ruin Already Vile Awards Show
Homeless Man Arrested in Brutal Murder of a 63-Year-Old Woman in Central Park
Sweden’s left-wing coalition fails to form government, opening possibility for right wing to stay in charge
Reporter’s Notebook: Senate Republicans scrap early exit from Washington as midterm stakes soar
Blue city funds immigrant activist program with taxpayer dollars, critics say it ‘shuts citizens out’
AOC gives major hint about 2028 as Democrat civil war looms
Walz’s ‘exit interview’ reflecting on his tenure sparks lawmaker debate about his legacy: ‘Never serious’
Former Climate Reporter: My Industry Protected the Climate Change Narrative By Killing Positive News Stories
Degeneracy: School Protected Teacher Taking Sexual Pics of 10-Year-Olds Because He Is Gay and ‘Bats for the Other Team,’ Court Docs Say
Government-Owned Capitalism: Brilliant Strategy or Socialist Disaster?
Key Alaska Senate Race Comes Down to One Issue: Fish
AOC’s Ivy League warmup act leads democratic socialists in notorious anti-Israel chant
Lindsay Clancy holdout juror’s lawyer challenges claim he broke the law and more top headlines
Trump’s novel legal strategy pummels alleged ‘narco-terrorists’ and cartel members
Sen Kennedy says no living politicians should have buildings named after them after Trump’s moves
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
Viewers Beg for Cancellation of MTV Video Music Awards After Chaos, Incompetence, and Gross Madonna Ruin Already Vile Awards Show
Homeless Man Arrested in Brutal Murder of a 63-Year-Old Woman in Central Park
Sweden’s left-wing coalition fails to form government, opening possibility for right wing to stay in charge
Reporter’s Notebook: Senate Republicans scrap early exit from Washington as midterm stakes soar
Blue city funds immigrant activist program with taxpayer dollars, critics say it ‘shuts citizens out’
AOC gives major hint about 2028 as Democrat civil war looms
Walz’s ‘exit interview’ reflecting on his tenure sparks lawmaker debate about his legacy: ‘Never serious’
Former Climate Reporter: My Industry Protected the Climate Change Narrative By Killing Positive News Stories
Degeneracy: School Protected Teacher Taking Sexual Pics of 10-Year-Olds Because He Is Gay and ‘Bats for the Other Team,’ Court Docs Say
Government-Owned Capitalism: Brilliant Strategy or Socialist Disaster?
Key Alaska Senate Race Comes Down to One Issue: Fish
AOC’s Ivy League warmup act leads democratic socialists in notorious anti-Israel chant
Lindsay Clancy holdout juror’s lawyer challenges claim he broke the law and more top headlines
Trump’s novel legal strategy pummels alleged ‘narco-terrorists’ and cartel members
Sen Kennedy says no living politicians should have buildings named after them after Trump’s moves
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
