People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
Top school district put on notice as watchdog group threatens legal action over gender policy
Watch: Jasmine Crockett Claims She’s One of the Most ‘Powerful’ People in the Country, Slams Those Not ‘On the Same Level’
Time is running out for Virginia Supreme Court to decide on redistricting referendum
No Good Deeds Go Unpunished By Our European ‘Allies’ and Their Total Inaction
600 groups with $2B in revenue mobilize 3,000 May Day protests in a ‘red-blue’ alliance, probe finds
Trump and GOP lawmakers push for executive mansion expansion
The little labor negotiation that could keep rails moving
Vance, Cruz, head to Iowa on 2026 missions as 2028 GOP race to succeed Trump heats up
Suspect arrested for allegedly running meth lab at Michigan State University’s largest academic building
Two Kentucky bank employees shot and killed during robbery, police hunting suspect
Dominican migrant with deportation order, wanted for murder in home country freed by Biden-appointed judge
Wyoming official faces backlash after posting ‘hang bad judges’ comment on abortion ruling
Doctor and son accused of running dangerous side-business scheme in New York
DOJ sues New Jersey over laws giving illegal aliens in-state tuition, says citizens treated as ‘second-class’
Hawley champions GUARD Act as heartbroken families say AI chatbots allegedly pushed teens to self-harm
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
Top school district put on notice as watchdog group threatens legal action over gender policy
Watch: Jasmine Crockett Claims She’s One of the Most ‘Powerful’ People in the Country, Slams Those Not ‘On the Same Level’
Time is running out for Virginia Supreme Court to decide on redistricting referendum
No Good Deeds Go Unpunished By Our European ‘Allies’ and Their Total Inaction
600 groups with $2B in revenue mobilize 3,000 May Day protests in a ‘red-blue’ alliance, probe finds
Trump and GOP lawmakers push for executive mansion expansion
The little labor negotiation that could keep rails moving
Vance, Cruz, head to Iowa on 2026 missions as 2028 GOP race to succeed Trump heats up
Suspect arrested for allegedly running meth lab at Michigan State University’s largest academic building
Two Kentucky bank employees shot and killed during robbery, police hunting suspect
Dominican migrant with deportation order, wanted for murder in home country freed by Biden-appointed judge
Wyoming official faces backlash after posting ‘hang bad judges’ comment on abortion ruling
Doctor and son accused of running dangerous side-business scheme in New York
DOJ sues New Jersey over laws giving illegal aliens in-state tuition, says citizens treated as ‘second-class’
Hawley champions GUARD Act as heartbroken families say AI chatbots allegedly pushed teens to self-harm
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
