If you want to challenge the undisputed industry leader, make sure you get the timing right, and try not to draw the sort of attention that might make people take a closer look at your professed values. Shake Shack, a New York City-based fast food chain, announced on Thursday that...
If you want to challenge the undisputed industry leader, make sure you get the timing right, and try not to draw the sort of attention that might make people take a closer look at your professed values. Shake Shack, a New York City-based fast food chain, announced on Thursday that…
