Nike’s controversial Dream Crazy ad, narrated by and starring former NFL quarterback Colin Kaepernick, won an Emmy Award for best commercial at the Creative Arts Emmy Awards on Sunday.
The commercial, which first aired in September, features Kaepernick waxing philosophical about the nature of sports, human achievement, and social justice.
The commercial climaxes with the former San Fra saying, “Believe in something even if it means sacrificing everything.” He concludes the commercial saying, “Don’t ask if your dreams are crazy. Ask if they’re crazy enough.”
Nike’s commercial was nominated alongside spots from Apple, Netflix, and Sandy Hook Promise.
Boasberg blocks subpoenas against Fed Chair Jerome Powell
Hegseth announces Pentagon probe into deadly strike on Iranian school
Poll: Majority of Americans Say Military Action in Iran ‘Necessary and Warranted’
FBI and UFC Team Up for Unprecedented Training Program
Top Iranian officials stroll Tehran streets at rally before midday explosion
Florida Republicans send SAVE Act–style proof-of-citizenship voting bill to DeSantis’ desk
Iran war enters next phase of destroying entire missile supply chain: Hegseth
Democrat Rep Josh Riley blasted as ‘hypocrite’ over ties to energy firm he criticizes on campaign trail
BREAKING: University of Virginia Hit With Bomb Threat Triggering Evacuations
Sheriff warns Nancy Guthrie suspect could ‘absolutely’ strike again, hints at motive
Old Dominion University ROTC cadets disarm ISIS supporter shouting ‘Allahu Akbar’ during shooting: officials
As NYC Considers a $30 Minimum Wage, Business Owners Are Warning About the Consequences
Michigan Synagogue Attack Suspect Identified as Lebanese Immigrant with an Axe to Grind
Hollywood Publication Variety Trashes Stephen Colbert’s Never-Ending, Anti-Trump Farewell Tour: ‘Not Very Good TV’
New Iranian supreme leader ‘likely disfigured,’ Hegseth says
Dream Crazy was created by the agency Wieden+Kennedy, which says on its official site that the spot “focuses on a collection of stories that represent athletes who are household names and those who should be. The common denominator: All leverage the power of sport to move the world forward.”
Colin Kaepernick became infamous for kneeling during the National Anthem when he was the quarterback for the San Francisco 49ers.
His involvement with the Nike commercial caused a backlash when the spot first aired, with President Donald Trump questioning why Nike chose to spotlight the controversial athlete.
What was Nike thinking?
— Donald J. Trump (@realDonaldTrump) September 7, 2018
Boasberg blocks subpoenas against Fed Chair Jerome Powell
Hegseth announces Pentagon probe into deadly strike on Iranian school
Poll: Majority of Americans Say Military Action in Iran ‘Necessary and Warranted’
FBI and UFC Team Up for Unprecedented Training Program
Top Iranian officials stroll Tehran streets at rally before midday explosion
Florida Republicans send SAVE Act–style proof-of-citizenship voting bill to DeSantis’ desk
Iran war enters next phase of destroying entire missile supply chain: Hegseth
Democrat Rep Josh Riley blasted as ‘hypocrite’ over ties to energy firm he criticizes on campaign trail
BREAKING: University of Virginia Hit With Bomb Threat Triggering Evacuations
Sheriff warns Nancy Guthrie suspect could ‘absolutely’ strike again, hints at motive
Old Dominion University ROTC cadets disarm ISIS supporter shouting ‘Allahu Akbar’ during shooting: officials
As NYC Considers a $30 Minimum Wage, Business Owners Are Warning About the Consequences
Michigan Synagogue Attack Suspect Identified as Lebanese Immigrant with an Axe to Grind
Hollywood Publication Variety Trashes Stephen Colbert’s Never-Ending, Anti-Trump Farewell Tour: ‘Not Very Good TV’
New Iranian supreme leader ‘likely disfigured,’ Hegseth says
Since leaving the NFL, Kaepernick has devoted himself to social justice activism.
He objected to Nike’s Betsy Ross flag-themed shoe in July, causing the sports apparel company to withdraw the shoe.
Story cited here.
