Nike’s controversial Dream Crazy ad, narrated by and starring former NFL quarterback Colin Kaepernick, won an Emmy Award for best commercial at the Creative Arts Emmy Awards on Sunday.
The commercial, which first aired in September, features Kaepernick waxing philosophical about the nature of sports, human achievement, and social justice.
The commercial climaxes with the former San Fra saying, “Believe in something even if it means sacrificing everything.” He concludes the commercial saying, “Don’t ask if your dreams are crazy. Ask if they’re crazy enough.”
Nike’s commercial was nominated alongside spots from Apple, Netflix, and Sandy Hook Promise.
SPLC indictment builds momentum for Bessent’s Treasury to probe partisan nonprofits
Justice Department announces it’s readopting the firing squad as a means of execution
DOJ drops investigation into Jerome Powell, clearing way for Trump Fed pick Kevin Warsh
House Must Stop Senate’s ‘Unconscionable’ Overnight Approval of Taxpayer-Funded Trans Treatments for Minors
Benjamin Netanyahu Announces Cancer Diagnosis and Treatment
Newsom-backed law lets illegal immigrant child rapist seek early release again as DA urges ‘stop the madness’
Senate hopeful says US should be ‘far more cooperative’ with China to fight climate change
Trump Responds After U.S. Soldier Allegedly Won $400,000 Gambling on Maduro Operation
Forensic genealogy unmasks cold case suspect as strangler, sexual predator decades later: officials
Top 3 NFL Draft Pick Breaks the Record Books Before Taking a Single Pro Snap
US economic chokehold on Iran reaches peak leverage and more top headlines
Looking for human opportunity in an AI world
Lessons from the 40-day Iran war
Biden Cabinet members seeking high office tout records while working for unpopular president
Social media erupts after Mamdani’s far-left supporters turn on him over homeless shelter: ‘Oops’
Dream Crazy was created by the agency Wieden+Kennedy, which says on its official site that the spot “focuses on a collection of stories that represent athletes who are household names and those who should be. The common denominator: All leverage the power of sport to move the world forward.”
Colin Kaepernick became infamous for kneeling during the National Anthem when he was the quarterback for the San Francisco 49ers.
His involvement with the Nike commercial caused a backlash when the spot first aired, with President Donald Trump questioning why Nike chose to spotlight the controversial athlete.
What was Nike thinking?
— Donald J. Trump (@realDonaldTrump) September 7, 2018
SPLC indictment builds momentum for Bessent’s Treasury to probe partisan nonprofits
Justice Department announces it’s readopting the firing squad as a means of execution
DOJ drops investigation into Jerome Powell, clearing way for Trump Fed pick Kevin Warsh
House Must Stop Senate’s ‘Unconscionable’ Overnight Approval of Taxpayer-Funded Trans Treatments for Minors
Benjamin Netanyahu Announces Cancer Diagnosis and Treatment
Newsom-backed law lets illegal immigrant child rapist seek early release again as DA urges ‘stop the madness’
Senate hopeful says US should be ‘far more cooperative’ with China to fight climate change
Trump Responds After U.S. Soldier Allegedly Won $400,000 Gambling on Maduro Operation
Forensic genealogy unmasks cold case suspect as strangler, sexual predator decades later: officials
Top 3 NFL Draft Pick Breaks the Record Books Before Taking a Single Pro Snap
US economic chokehold on Iran reaches peak leverage and more top headlines
Looking for human opportunity in an AI world
Lessons from the 40-day Iran war
Biden Cabinet members seeking high office tout records while working for unpopular president
Social media erupts after Mamdani’s far-left supporters turn on him over homeless shelter: ‘Oops’
Since leaving the NFL, Kaepernick has devoted himself to social justice activism.
He objected to Nike’s Betsy Ross flag-themed shoe in July, causing the sports apparel company to withdraw the shoe.
Story cited here.
