Nike’s controversial Dream Crazy ad, narrated by and starring former NFL quarterback Colin Kaepernick, won an Emmy Award for best commercial at the Creative Arts Emmy Awards on Sunday.
The commercial, which first aired in September, features Kaepernick waxing philosophical about the nature of sports, human achievement, and social justice.
The commercial climaxes with the former San Fra saying, “Believe in something even if it means sacrificing everything.” He concludes the commercial saying, “Don’t ask if your dreams are crazy. Ask if they’re crazy enough.”
Nike’s commercial was nominated alongside spots from Apple, Netflix, and Sandy Hook Promise.
When Politicians Call Data Centers ‘100% Renewable,’ They May Not Mean What You Think
Dem Gov. of NJ Tells Her Hand-Picked Lt. Gov. to Get Out as Investigation Points to Sordid Sexual Past
‘Castro’s playbook’: Ex-AG warns dozens of congressional bills are pushing socialist ideas
Xi caps Trump state visit with symbolic final stop before leaving Washington
As Trump’s popularity plummets, House Democratic target emerges in red Indiana
California voter ID ballot measure could be rare GOP statewide win
How the midterm elections will set Democrats up for 2028 success or failure
The Big Bad Guy Behind Unaffordable Housing Almost No One Names: Zoning Laws
Donalds rips opponent’s ‘complete 180’ as Dem’s own 2016 words come back to haunt him in tightening gov race
WATCH: Mike Lee explodes on voting error that ‘keeps happening’ as huge number of noncitizens found on rolls
UMass Dartmouth football murder suspect overstayed tourist visa, received deferred action: federal sources
Pittsburgh doctor stabbed to death after intruder allegedly attacks him, wife as they slept: police
New Jersey Gov Mikie Sherrill calls on lieutenant governor to resign after sexual harassment investigation
FBI says source of its jobs portal breach still unknown as hackers allege employee data compromised
Mamdani-backed socialist arrested at anti-Netanyahu protest outside UN
Dream Crazy was created by the agency Wieden+Kennedy, which says on its official site that the spot “focuses on a collection of stories that represent athletes who are household names and those who should be. The common denominator: All leverage the power of sport to move the world forward.”
Colin Kaepernick became infamous for kneeling during the National Anthem when he was the quarterback for the San Francisco 49ers.
His involvement with the Nike commercial caused a backlash when the spot first aired, with President Donald Trump questioning why Nike chose to spotlight the controversial athlete.
What was Nike thinking?
— Donald J. Trump (@realDonaldTrump) September 7, 2018
When Politicians Call Data Centers ‘100% Renewable,’ They May Not Mean What You Think
Dem Gov. of NJ Tells Her Hand-Picked Lt. Gov. to Get Out as Investigation Points to Sordid Sexual Past
‘Castro’s playbook’: Ex-AG warns dozens of congressional bills are pushing socialist ideas
Xi caps Trump state visit with symbolic final stop before leaving Washington
As Trump’s popularity plummets, House Democratic target emerges in red Indiana
California voter ID ballot measure could be rare GOP statewide win
How the midterm elections will set Democrats up for 2028 success or failure
The Big Bad Guy Behind Unaffordable Housing Almost No One Names: Zoning Laws
Donalds rips opponent’s ‘complete 180’ as Dem’s own 2016 words come back to haunt him in tightening gov race
WATCH: Mike Lee explodes on voting error that ‘keeps happening’ as huge number of noncitizens found on rolls
UMass Dartmouth football murder suspect overstayed tourist visa, received deferred action: federal sources
Pittsburgh doctor stabbed to death after intruder allegedly attacks him, wife as they slept: police
New Jersey Gov Mikie Sherrill calls on lieutenant governor to resign after sexual harassment investigation
FBI says source of its jobs portal breach still unknown as hackers allege employee data compromised
Mamdani-backed socialist arrested at anti-Netanyahu protest outside UN
Since leaving the NFL, Kaepernick has devoted himself to social justice activism.
He objected to Nike’s Betsy Ross flag-themed shoe in July, causing the sports apparel company to withdraw the shoe.
Story cited here.
