Nike’s controversial Dream Crazy ad, narrated by and starring former NFL quarterback Colin Kaepernick, won an Emmy Award for best commercial at the Creative Arts Emmy Awards on Sunday.
The commercial, which first aired in September, features Kaepernick waxing philosophical about the nature of sports, human achievement, and social justice.
The commercial climaxes with the former San Fra saying, “Believe in something even if it means sacrificing everything.” He concludes the commercial saying, “Don’t ask if your dreams are crazy. Ask if they’re crazy enough.”
Nike’s commercial was nominated alongside spots from Apple, Netflix, and Sandy Hook Promise.
Trump returns to National Prayer Breakfast as faith takes center stage in second term
Republican who said Sen Cassidy ‘sucks,’ gets Trump endorsement after ditching Senate bid for House run
Teachers union leaders spent thousands at swanky resorts
Bodycam shows NYPD officer shooting man with knife as Mamdani calls for no criminal charges
Georgia GOP Rep Barry Loudermilk to retire, adding to wave of House exits
More than 200 people evaluated in Tennessee after carbon monoxide leak infiltrates university facility
FBI arrests 55 in massive drug ring with alleged China supplier flooding US streets with fentanyl
Hochul primary challenger picks democratic socialist, once arrested for harassment, as running mate
DC Democrats Turn Their Backs on the Clintons: ‘They Bring Nothing But Baggage’
Massive student immigration protest turns violent in downtown LA; dispersal order issued: police
Government lawyer who told judge ‘this job sucks’ sent back to DHS
Democrats say Clintons’ agreement to testify undercuts subpoena push, won’t bring new Epstein answers
Baltimore’s progressive mayor calls reporter ‘racist’ in heated exchange over luxury taxpayer vehicle
Joseph Gordon-Levitt slams Big Tech for sextortion, threats to children while calling for key internet reform
New York subway hearing erupts as MTA boss snaps ‘shut up’ amid grilling over guards letting fare jumpers walk
Dream Crazy was created by the agency Wieden+Kennedy, which says on its official site that the spot “focuses on a collection of stories that represent athletes who are household names and those who should be. The common denominator: All leverage the power of sport to move the world forward.”
Colin Kaepernick became infamous for kneeling during the National Anthem when he was the quarterback for the San Francisco 49ers.
His involvement with the Nike commercial caused a backlash when the spot first aired, with President Donald Trump questioning why Nike chose to spotlight the controversial athlete.
What was Nike thinking?
— Donald J. Trump (@realDonaldTrump) September 7, 2018
Trump returns to National Prayer Breakfast as faith takes center stage in second term
Republican who said Sen Cassidy ‘sucks,’ gets Trump endorsement after ditching Senate bid for House run
Teachers union leaders spent thousands at swanky resorts
Bodycam shows NYPD officer shooting man with knife as Mamdani calls for no criminal charges
Georgia GOP Rep Barry Loudermilk to retire, adding to wave of House exits
More than 200 people evaluated in Tennessee after carbon monoxide leak infiltrates university facility
FBI arrests 55 in massive drug ring with alleged China supplier flooding US streets with fentanyl
Hochul primary challenger picks democratic socialist, once arrested for harassment, as running mate
DC Democrats Turn Their Backs on the Clintons: ‘They Bring Nothing But Baggage’
Massive student immigration protest turns violent in downtown LA; dispersal order issued: police
Government lawyer who told judge ‘this job sucks’ sent back to DHS
Democrats say Clintons’ agreement to testify undercuts subpoena push, won’t bring new Epstein answers
Baltimore’s progressive mayor calls reporter ‘racist’ in heated exchange over luxury taxpayer vehicle
Joseph Gordon-Levitt slams Big Tech for sextortion, threats to children while calling for key internet reform
New York subway hearing erupts as MTA boss snaps ‘shut up’ amid grilling over guards letting fare jumpers walk
Since leaving the NFL, Kaepernick has devoted himself to social justice activism.
He objected to Nike’s Betsy Ross flag-themed shoe in July, causing the sports apparel company to withdraw the shoe.
Story cited here.
