Caitlin Clark’s Championship Matchup Shatters Viewership Record with 89% Surge – Even She Was Shocked by the Numbers

The Caitlin Clark effect set viewership records for the NCAA women’s basketball tournament, as games in which she played set three viewership records in one week, with each game setting a new high. It began when Clark and her Iowa Hawkeyes knocked out LSU on April 1 in the Elite...