People around the country have been buying up an unprecedented amount of food, leaving the shelves of many grocery stores bare. And that means Americans are cooking more than usual.
According to the New York Times, the company has seen a spike in traffic to its food section, something it often sees during global news events.
I buy groceries as usual, but when people started to panic buying, we are forced to stockpile as well in fear that everything will get sold out when we need them pic.twitter.com/UAyx7AZKxr
— Siti Hawa Mohd Nor (@sitiawe_) March 15, 2020
“Our editors have told me that they’re getting lots of emails and messages asking for recipes using pantry ingredients,” said the Times’s Jordan Cohen in an email.
Rep. Nancy Mace Shocked After Seeing Trans Suspect Charged with Threatening Her Life: ‘He’s Twice my Size. It Was Scary’
Ruling South African Party Furious After White Refugees Escape to US, Wanted to Impose ‘Accountability for Historic Privilege’
Explosion rocks Palm Springs, damaging buildings and sending debris into the street
Transgender Athlete Vows He’ll Take State Championship from Female Competitors to Spite ‘Haters’
America’s largest remaining antebellum mansion burns down in devastating fire
Indy 500 Driver Taken Away on Stretcher After Crash in Qualifying Practice
Young Dems blame Biden and their own party for losing in 2024 as they distance themselves from the old-guard
Conservative media targeted by Qatari foreign influence operations
Biden interview audio reveals who brought up Beau’s death — and it wasn’t Hur
SCOTUS Sides Against Trump Again, Creating Major Hurdle to Mass Deportation Effort
Harvard President Takes Pay Cut So School Can Continue Racism Against Whites, Hatred of Jews
‘Failure’s not an option’: Trump budget bill will be ‘big’ help for seniors, top House tax-writer says
Middle East trip highlights President Donald Trump’s 17th week in office
House Democrat pushes to impeach ‘authoritarian’ Trump
Minor’s lawsuits against adult sites show new state law is working as intended to protect kids: state AG
The New York Times’ cooking section will also soon see its paywall lift in response to the coronavirus crisis, according to a source at the paper.
The same trend of mega traffic has been noted at Allrecipes.com and Fexy, which owns recipe and cooking websites Serious Eats and Simply Recipes, as well as Relish, a recipe website that you can order ingredients from.
Conde Nast’s Bon Appétit, however, hasn’t noted any upticks.
“We’re seeing over 50% increase in traffic on recipe pages as compared to what we saw on the same dates as last year, and a noticeable jump on the sites in the past week,” Cliff Sharples, co-CEO of Fexy wrote in an email.
Sharples said the company had just finished a survey with its audience about how the coronavirus crisis is affecting consumer behavior, and found that 20% of the audience is considering trying online grocery shopping for the first time in the next 30 days.
At Allrecipies.com, where traffic is up 18% compared to last year at this time, the company said that the top trending article is “how to stock an emergency pantry.”
Rep. Nancy Mace Shocked After Seeing Trans Suspect Charged with Threatening Her Life: ‘He’s Twice my Size. It Was Scary’
Ruling South African Party Furious After White Refugees Escape to US, Wanted to Impose ‘Accountability for Historic Privilege’
Explosion rocks Palm Springs, damaging buildings and sending debris into the street
Transgender Athlete Vows He’ll Take State Championship from Female Competitors to Spite ‘Haters’
America’s largest remaining antebellum mansion burns down in devastating fire
Indy 500 Driver Taken Away on Stretcher After Crash in Qualifying Practice
Young Dems blame Biden and their own party for losing in 2024 as they distance themselves from the old-guard
Conservative media targeted by Qatari foreign influence operations
Biden interview audio reveals who brought up Beau’s death — and it wasn’t Hur
SCOTUS Sides Against Trump Again, Creating Major Hurdle to Mass Deportation Effort
Harvard President Takes Pay Cut So School Can Continue Racism Against Whites, Hatred of Jews
‘Failure’s not an option’: Trump budget bill will be ‘big’ help for seniors, top House tax-writer says
Middle East trip highlights President Donald Trump’s 17th week in office
House Democrat pushes to impeach ‘authoritarian’ Trump
Minor’s lawsuits against adult sites show new state law is working as intended to protect kids: state AG
As restaurants closed in China this year to contain the coronavirus outbreak, millions of Chinese people, cooped up inside their homes, also discovered an interest in cooking, cooking shows and food content.
Though the country’s grocery supply chain remains strong, consumers aren’t taking any chances and have been stocking up, with endless anecdotal evidence of cleared supermarket shelves and long lines at stores like Trader Joe’s and Costco . Restaurants have also largely moved to take-out and delivery only. Some have closed, a move that Mohamed El-Erian says is a sign a recession is about to come.
Story cited here.
